In Sales, the Mental Game Drives Performance

High performers are able to:

  • Bounce back from rejection, setbacks, and failure
  • Maintain strong performance in the face of disruptive emotions and life challenges
  • Ask for the sale (or referrals) with confidence
  • Relate to the buyer as a peer/expert advisor
  • Stick to their price when the prospect pushes back
  • Gently challenge buyers and prospects
  • Talk less, listen with curiousity, ask provacative questions
  • Lead the sales conversation with poise and confidence

Elite performers have an edge when it comes to the challenges above.

That edge is their ability to perform at the top of their game in the face of resistance, rejection, sales slumps, major disappointments, and disruptive challenges in life.

The best performers move through disruptive emotions quickly and take action that leads to sales.

The question is, "Can we help salespeople develop emotional firepower and be fearless, and relentless in their sales performance?

Yes, we can. And here's how I know that: 

I'm a former therapist.

And I know that most therapists don't know anything about the challenges of selling.

But I had to sell myself and the value of my service because I had a private practice--and, I didn't take insurance.

I wanted my clients to own their success by committing to it with their own money.

And many of my clients were salespeople or business owners who needed to increase their sales.

They came in initially because of personal challenges such as burnout, depression, anxiety, or because of marriage problems. 

They were dealing with some of life's biggest challenges and those challenges limited their business success.

It turned out I was good at helping them get radically resilient and increase their sales and personal happiness even before they turned their crisis around.

Along the way I discovered that salepeople and business owners need to know how to control their mindset and their emotions in the face of challenge, setbacks, and rejection at work and in life.

My clients worked in all kinds of industries: Insurance, pharmaceutical sales, medical devices, recruiting, real estate, consulting, manufacturing and more.

If the skills and outcomes I enable my clients to create are relevant to you or your team, let's talk about how I can help you.

Call me at 678-778-9012, send me a text, or email me at

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